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Most agents have tried AI for content and didn’t like the result. It sounded generic, didn’t match how they talk, and felt like something they’d never actually say to a client. That usually comes down to input. When AI gets vague prompts, it fills in the gaps with stock language. When it gets real context like your clients, your market, and how you explain things, the output changes. This session shows how to make that shift without adding more work or losing your voice.